Thursday, January 29, 2009

Vendor Spotlight: Dell as a Channel Provider

January 29, 2009 Published by

Podcast Alert
About the Sponsor

Dell PartnerDirect and Intel
Dell Inc. (NASDAQ: DELL) listens to partners and customers to deliver innovative technology and services they trust and value. Uniquely enabled by its business model, Dell is a leading global technology company, and No. 34 on the Fortune 500.

At Intel, we believe in innovation. We're driven by it. We live by it. And it's this principle that led us to create the world's first microprocessor in 1971. We never stop looking for the next leap ahead-in technology, education, culture, manufacturing, and social responsibility. Intel's award-winning channel programs have led the industry for over ten years. Today, Intel is excited by the innovation and investments Dell has delivered to help Partners' grow their own businesses.
> For more information

Dear member,

The channel market has expanded over the past few years in terms of programs and products; however, the number of trusted vendors seemed to be at a stand still. Channel members are continuously looking for new opportunities and programs that will enhance their overall business performance goals.

This Podcast highlights a new channel strategy that will enable your clients and their partners to explore Dell as an unprecedented channel provider.

View this Podcast for more information regarding Dell's new PartnerDirect program and the success it has brought channel members.

Channel Success Stories: Dell PartnerDirect Program
SPEAKER: Greg Davis, VP & General Manager, Americas Channel Group, Dell Inc.
SPONSOR:   Dell PartnerDirect and Intel

Many skeptics scoffed at the notion that Dell could ever win over the channel. But a year later, Dell is proving the skeptics wrong and winning over the channel audience at an unprecedented rate.

This Podcast presents a case study in which Greg Davis, who runs PartnerDirect as Dell's Channel Vice President and General Manager for the Americas, talks about how Dell has been able to build a winning channel strategy and how the company plans to keep listening to channel partners to keep building upon the program's early successes.


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